


About
Zohaib Rattu
Zohaib has been an eCommerce ad tech and mar tech enthusiast with past experiences at Oracle Data Cloud, Attentive Mobile, Voyage SMS, and his digital marketing agency, Insaan. Located in Dallas, Texas, Zohaib is a senior product manager at Sendlane, an email and SMS marketing automation company that helps over 1,700+ companies save time, generate more revenue, and increase customer retention with email. He leverages his ecommerce retail and complete marketing cycle expertise to develop retention marketing products with Sendlane's customers and their shoppers in mind. He loves SMS marketing and is never afraid to throw in basketball analogies whenever explaining marketing strategy.
Speaker Agenda
View Full AgendaEmail & SMS Marketing
•
8:15 am
-
8:55 am
PST
Increase Retention ROI with Cost-Effective SMS Strategies
Join SMS expert Zohaib Rattu for a session on his top 5 retention strategies for SMS. In this session you’ll learn the crucial features to look for when picking an SMS tool, how to use segmentation to target your SMS audience, the importance of brevity in SMS & tips for writing effective, concise messages, tips to weave SMS into your automated funnels, and tactics to keep your SMS personalized.

Zohaib Rattu
Email & SMS Marketing
•
8:15 am
-
8:55 am
PST
Topic TBD

Zohaib Rattu