About
Mia Bobak
Mia is a Technology Partner Manager at Gorgias where she collaborates with tech partners to strengthen “better together” relationships and achieve joint goals. Prior to Gorgias, Mia has experience building and scaling partner programs from the ground-up.
Speaker Agenda
View Full Agenda•
11:55 am
-
12:35 pm
PST
CX in 2022: Optimizing Automation and Personalization
Automation makes work easier by eliminating repetitive tasks. But it’s still not a cure-all. Brands overly reliant on automation can quickly lose that personal touch customers love and dilute their messaging. Mia’s talk will cover how to find the ideal balance of automation and customer personalization.

Mia Bobak