Mia is a Technology Partner Manager at Gorgias where she collaborates with tech partners to strengthen “better together” relationships and achieve joint goals. Prior to Gorgias, Mia has experience building and scaling partner programs from the ground-up.
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CX in 2022: Optimizing Automation and Personalization
Automation makes work easier by eliminating repetitive tasks. But it’s still not a cure-all. Brands overly reliant on automation can quickly lose that personal touch customers love and dilute their messaging. Mia’s talk will cover how to find the ideal balance of automation and customer personalization.