Katie Krische is Head of Growth & Partnerships at Social Snowball, the word-of-mouth marketing platform for ecommerce. Social Snowball enables brands to manage influencer programs and create affiliate programs for customers and creators. These programs drive millions in revenue for over 1,000 leading brands such as Fanjoy, Outway Socks, Tabs Chocolate, and more.
Speaker AgendaView Full Agenda
How to Turn Your Existing Audience into a Customer Acquisition Channel
For example, Outway Socks is driving 9% of their GMV at 5X ROI. How you might ask? By leveraging their existing audience for referrals and content creation. In this session, we'll show you high-ROI strategies for customer acquisition and give you an action plan to get started.