About
Julia Whatley
Julia brings over 4 years of experience working within the eCommerce space for other SAAS platforms including: Gorgias, BounceX and Yotpo. Julia will be working with technology partners as we continue to expand our partner ecosystem. She loves building relationships with partners and watching eCommerce merchants grow through amazing customer experiences.
Speaker Agenda
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11:35 am
-
12:15 pm
PST
Affiliate Marketing and First-Party Data: Preparing Your Brand for Cookie-less Browsing
As the sun sets on third-party cookies, first-party data is poised to provide ecommerce brands and their marketing partners with better consumer reach and engagement than ever before. For affiliate marketers, this means adapting to a first-party data strategy in the coming year is pertinent to your brand’s long-term success. Here’s how your brand can implement Refersion’s first-party tracking technology to create affiliate and consumer relationships that withstand the test of time.
Julia Whatley