Jimmy is a former eCommerce retailer and email marketer turned SaaS founder. Located in sunny San Diego, CA, Jimmy is the CEO & Co-Founder of Sendlane, an email and SMS marketing automation company that helps over 1,700+ companies save time, generate more revenue, and increase customer retention with email. He leverages his expertise and market knowledge to build a product designed for the data-driven digital retailer, enabling them to make better decisions in their marketing. Jimmy brings a unique voice to the roundtable as a former retailer, an email marketing lover, and an email deliverability expert.
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10 Ways to Use Email Marketing for Retention in 2021
Email marketing continues to yield the most reward for its low risk and cost-effectiveness, making it the perfect channel to nurture customer relationships with your brand! In this session, you’ll learn 10 email marketing strategies that will help you reduce churn, increase CLTV, and turn shoppers into loyal brand champions.