



The future of eCommerce in 2022 and how to make it your most profitable year yet
The adoption of online shopping has increased year over year cannot be denied. But, eCommerce businesses will need to adopt their strategies with the changing behavior of the consumer and scenarios trending within the market.
The global eCommerce scale will continue to surge, and if you envision your business to join the momentum... you'll need to be sure to know and leverage these upcoming trends to your advantage to maximize your revenue in 2022 and beyond!
Tuesday, January 18th | 7:00 AM PST - 2:00 PM PST
Virtual Event



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Register for Season 7
What our attendees have to say
“The Commerce Roundtable provided information that you can't just find online with a quick search. Insights that are learned over time through experts themselves.”

Kiara B
Marketing Expert
“A+ content. I walk away from every Sendlane event feeling like I just paid a lot of money to receive this knowledge. A class example of an industry thought leader.”

Blake I
Growth Marketing Lead
“A fabulous wealth of knowledge and experience that I can take away and apply to my own eCommerce business wrapped up in a slick, well-managed event. 10/10 would recommend!”

Tori J
Business Owner
Commerce Roundtable Agenda
8:00 am
-
8:15 am
PST
Introduction
Commerce Roundtable Kick Off - S12

Caitlin Hutchinson
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Amir Torabi
8:15 am
-
8:55 am
PST
Email & SMS Marketing
Less Budget, More Strategy: Effective Email & SMS Leveraging Intent & UGC

Jimmy Kim
9:10 am
-
9:50 am
PST
Affiliate Marketing
How to Turn Your Existing Audience into a Customer Acquisition Channel
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Katie Krische
10:05 am
-
10:45 am
PST
Advertising & Strategy
Fireside Chat with Scarlett Rocourt, Founder and CEO of Wonder Curl
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Lizzie Chapman
11:00 am
-
11:40 am
PST
Navigating Economic Uncertainty as a Digitally Native Brand: Full Funnel Strategies for Stability and Success
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Andrew Buckley
11:55 am
-
12:35 pm
PST
Privacy First Algorithms for eCommerce UX
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Peter Szalontay
12:35 pm
-
12:50 pm
PST
Wrap Up
Commerce Roundtable Wrap Up - S12

Caitlin Hutchinson
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Amir Torabi
8:00 am
-
1:00 pm
PST
Introduction
Commerce Roundtable Kick Off - S12

Caitlin Hutchinson
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Amir Torabi
8:15 am
-
8:55 am
PST
Email & SMS Marketing
Increase Retention ROI with Cost-Effective SMS Strategies

Zohaib Rattu
9:10 am
-
9:50 am
PST
Abandoned Cart Revenue
Why Customer Retention is the Ultimate Growth Strategy

Adam Robinson
10:05 am
-
10:45 am
PST
Customer Service
How to Build and Scale a World-Class Support Team & Customer Experience
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Alex Richards
11:00 am
-
11:40 am
PST
A Guide to Creating More Engaging On-Site Experiences with First-Party Data
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Mat Mullen
11:55 am
-
12:35 pm
PST
The Grow at All Costs Era is Over, Now What?
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Jason Nyhus
12:35 pm
-
1:00 pm
PST
Wrap Up
Commerce Roundtable Wrap Up - S12

Caitlin Hutchinson
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Amir Torabi